Author
Jocerand Leroy
Web Analytics & Privacy Lead
Jocerand writes about privacy-first web analytics, conversion diagnostics, and helping teams make sense of their data without compromising on compliance.
7 articles
Web AnalyticsJocerand Leroy
How to Set Up and Track Goals in Web Analytics (The Right Way)
Jocerand LeroyJun 15, 20268 min read
Behavioral AnalyticsJocerand Leroy
Filter Before You Watch: Why Traffic Source Changes What Session Replays Tell You
Jocerand LeroyJun 3, 20269 min read
Web AnalyticsJocerand Leroy
Web Analytics for Marketing Agencies: Manage Every Client in One Platform
Jocerand LeroyJun 1, 20265 min read
Web AnalyticsJocerand Leroy
Google Analytics Data Sampling Explained: Why Your Reports Are Estimates
Jocerand LeroyMay 29, 20267 min read
Web AnalyticsJocerand Leroy
Web Analytics Without a Consent Banner: What the Law Actually Requires
Jocerand LeroyMay 26, 20266 min read
Web AnalyticsJocerand Leroy
Is Your Bounce Rate Actually a Problem? A Diagnostic Guide
Jocerand LeroyMay 21, 20265 min read
Web AnalyticsJocerand Leroy
Best Google Analytics Alternative in 2026: 7 Tools Compared
Jocerand LeroyMay 18, 20266 min read