Author
Jocerand Leroy
Web Analytics & Privacy Lead
Jocerand writes about privacy-first web analytics, conversion diagnostics, and helping teams make sense of their data without compromising on compliance.
11 articles
Web AnalyticsJocerand Leroy
llms.txt Explained: What It Is, and Whether You Actually Need One
Jocerand LeroyJul 9, 20267 min read
Web AnalyticsJocerand Leroy
Why Did My Website Traffic Drop? A Diagnostic Checklist
Jocerand LeroyJun 29, 20266 min read
Web AnalyticsJocerand Leroy
How to Track AI Traffic from ChatGPT, Perplexity, and Gemini
Jocerand LeroyJun 23, 20269 min read
Behavioral AnalyticsJocerand Leroy
How to Read a Heatmap: 5 Patterns That Signal a Real Problem
Jocerand LeroyJun 19, 20269 min read
Web AnalyticsJocerand Leroy
How to Set Up and Track Goals in Web Analytics
Jocerand LeroyJun 15, 20269 min read
Behavioral AnalyticsJocerand Leroy
Why Traffic Source Changes Your Session Replays
Jocerand LeroyJun 3, 20269 min read
Web AnalyticsJocerand Leroy
Web Analytics for Agencies: Every Client, One Platform
Jocerand LeroyJun 1, 20265 min read
Web AnalyticsJocerand Leroy
Google Analytics Data Sampling: Why Reports Are Estimates
Jocerand LeroyMay 29, 20267 min read
Web AnalyticsJocerand Leroy
Web Analytics Without a Consent Banner: What's Legal
Jocerand LeroyMay 26, 20266 min read
Web AnalyticsJocerand Leroy
Is Your Bounce Rate Actually a Problem? A Diagnostic Guide
Jocerand LeroyMay 21, 20265 min read
Web AnalyticsJocerand Leroy
Best Google Analytics Alternative in 2026: 7 Tools Compared
Jocerand LeroyMay 18, 20266 min read